Charlotte Tilbury Airbrush Flawless campaign
Charlotte Tilbury has launched a campaign for new Airbrush Flawless products, fronted by a cast including Jerry Hall and Grace Van Patten.
Charlotte Tilbury has launched a new campaign for its Airbrush Flawless range, featuring a star-studded lineup. The campaign promotes two new products: the Airbrush Flawless Blur Loose Powder and the Airbrush Flawless Blush Blur.
According to a brand statement, the campaign film is inspired by 1990s fashion and beauty editorials. It aims to showcase the versatility of the Airbrush Flawless products across ages, skin tones, styles, and generations.
Campaign Ambassadors
The campaign features US supermodel Jerry Hall and US actress Grace Van Patten. They are joined by models Leni Klum, Duckie Thot, Noor Stars, and Song Wenyao, as well as singers Lola Índigo and Louane.
Charlotte Tilbury expressed her enthusiasm for working with Jerry Hall. "Darlings, I am thrilled to partner with my dear friend and legendary global icon Jerry Hall for my new Airbrush Flawless campaign," said Tilbury. She described Hall as the epitome of timeless glamour.
Jerry Hall, who is also the mother of models Georgia May and Elizabeth Jagger, commented on the collaboration. "It has been fabulous working with Charlotte; I had so much fun on set," Hall said. She praised the campaign for bringing together inspiring women from different generations.
New Product Details
The new products are powered by Charlotte Tilbury's patented AIRtech technology. The brand states this technology is designed to blur pores, control shine, and smooth the skin.
Both new products and an accessory brush are now available for purchase. The following table lists the products and their prices as stated by the brand.
| Product | Price |
|---|---|
| Airbrush Flawless Blur Loose Powder | £40 |
| Airbrush Flawless Blush Blur | £35 |
| Airbrush Flawless Easy Soft Blur Bronzer + Blusher Brush | £39 |
Charlotte Tilbury reflected on the origin of the Airbrush Flawless line. She launched the original finish powder in 2013. Tilbury described it as a micro-fine, weightless, hydrating powder designed to smooth and perfect skin without looking cakey or dry.
The Ambassadors' Profiles
Grace Van Patten is best known for her role in the television series Tell Me Lies. Lola Índigo is a Spanish singer and dancer who released her album La Bruja, La Niña y El Dragón in January 2026. Louane, whose real name is Anne Peichert, is a French singer who rose to fame in 2013 as a semi-finalist on The Voice: la plus belle voix.
The company statement noted that each ambassador was chosen because they bring their own perspective, personality, and energy to the campaign. This launch follows the brand opening the waitlist for its highly-anticipated 2026 beauty advent calendar.
